Sometimes, throwing more people at the problem doesn’t solve it. Especially if you are a communication director in the creative, cultural or non-profit sectors with multiple stakeholders and intricate, nuanced messaging. What you may need instead is a specialist communication agency that can start sooner, move faster and consume less of your day in management.
At 652South, we have held in-house communication leadership positions and precisely understand these challenges. Our two decades of client-side and agency experience means we won’t need lengthy briefings. Instead, we think tactically and move quickly to provide support in three key areas.
Our Clients and Experience
652South works at the highest level. We devise campaign strategies, write copy and deliver web and print collateral for some of the world’s most meaningful organisations. With our support, their communication directors are able to handle a greater number and complexity of tasks. They can meet deadlines more effectively and spread their organisation’s message even further.
Our Communication Agency Experience
We combine a successful commercial resume with a deep knowledge of creative industries, brand strategy, campaign management and authors’ rights lobbying. We have worked with start-ups, Fortune500 corporations and international non-profits and understand the complex communication challenges they face. Our experience has taught us how organisations function from the inside and we know how to manage, motivate and work within multi-disciplined teams.
We recognise the importance of transparency and business ethics, and have always operated internationally. This means that we are globally informed and culturally sensitive. And because we have held international communication director positions, we properly appreciate the value of internal subject matter experts and the importance of internal approvals at every level of a project.
Helping Communication Directors to Achieve More
Communication directors are always busy and usually tasked with delivering a complex portfolio of concurrent projects. Because of this, working with an external communication agency can sometimes feel like a chore. They need to be educated on the specifics of creative industries and guided through the complex multi-stakeholder messaging that is so essential to success.
Perhaps what you need instead is a specialist that can quickly grasp the objective and get to work without multiple briefings, daily time-sapping questions and unnecessary project dead-ends?