We have researched and written hundreds of brand and marketing collateral pieces for use with audiences in Europe, Asia and the Americas. We have also used our copywriting expertise to produce rich but concise content for websites, international campaigns and annual reports. In each case our writing is accurate, approachable and strategically crafted to embed the key messages and seize the expert position.
We already understand the delicate stakeholder balance required in creative and cultural industry copywriting. This means we can progress from a brief discussion to an approval-ready draft while consuming the minimum of management resource. More often than not, our copywriting is translated into other languages. Here our clear and concise approach pays dividends with a quicker turn-around and fewer translation errors.
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As part of the World Intellectual Property Organisation’s “Get Up. Stand Up: For Music” world IP day, award-winning songwriter and then president of Fair Trade Music International, Eddie Schwartz, was invited to speak at the United Nations in New York.
The Fair Trade Music campaign aims to educate the industry and public on the challenges facing songwriters and composers as a result of inequitable music economy. It also aims to recognise and reward positive behaviour in creating transparency and fairness.
At its world congress in Bogotá, Colombia, Writers & Directors Worldwide joined with all it’s Latin American delegates to issue a statement in support of European creators. This open letter was sent to Jean-Claude Juncker in his position as president of the European Commission.