Brand Communication Blog

A Scrapbook of Inspiration and News

Every day, we are surrounded by inspiring design and great communication. But it’s often easy to miss because if implemented well, it fits seamlessly within an organisation and doesn’t look anything special. But of course, that’s not the case. We also see news from authors and creators all over the world that can help give meaning and direction to our own work.

2019-2020 Streaming price bible released

This report from the excellent Trichordist website is essential Sunday morning reading for anybody wondering how the next generation of songwriters is going make a living. The most alarming takeaway…
Read More

Vulfpeck – Live at MSG

This band has no manager, no record label, and earlier this month, sold out Madison Square Gardens on word-of-mouth. Then they released the entire convert video for free. Oh, and…
Read More
rhymester

Introducing Fair Trade Music

This is an amazing Japanese hip-hop artist that we discovered on Spotify this week. There is zero chance we would have even found this artist a few years ago and…
Read More
the-truth-about-logo-design

The truth about logo design

When you’re commissioning a new visual identity for your business, it’s easy to imagine that brand communications consultancies and designers are unjustly getting rich from this simple task. It’s just…
Read More
22 immutable laws of marketing

The 22 immutable laws of marketing

Our approach is absolutely rooted in classical marketing and there is no better way to understand the key principals then to spend an hour or so with this book. “The…
Read More
kubrick

Kubrick and Us

It seems that Kubrick and us have at least one thing in common … we both love movies and typography. He was, it seems, “wedded to his sans serifs”. A fascinating…
Read More
20140518

Leadership: Strategy vs. biology

We just found an incredible film that we had to share. Here Simon Sinek describes the biological reasoning for leadership in a manner that is the antithesis of the usual…
Read More
unique-brand-positioning

Stomp box branding lessons

We spent a number of very happy but tragically wage-less years in the music industry. Like many companies today, the brands that dominated the equipment market in the 1990’s had…
Read More
20140527

Don’t say it, prove it

There is a great pub near our office that serves beautifully prepared, home cooked food. The menu tells us that the ingredients are of the highest quality, individually selected and…
Read More

Be generous with praise

The importance of good manners with colleagues and with competitors is not new and not just for reciprocity. Just ask Alfred Hitchcock. (Found via the excellent @FilmHistoryPics Twitter account)
Read More
20140801

Always listen to Seth

As usual, there was more great stuff in this one hour keynote speech than I could write down so here’s the whole clip. It’s a really worthwhile way of spending…
Read More
marcofoley_090730__dsc9414

Brand positioning at sea

Thanks to a combination of foreign parentage and international clients, we’ve been crossing the English Channel up to a dozen times a year since the mid nineties. During that time…
Read More
Menu