We saw this amazing band in a small club recently – the photo above shows just how small! One guy plays drums with left hand, synth bass with his right and sings. The other guy plays lead lines on a regular 4 string P-bass. After five minutes, it’s not strange any more and they’re “just”…Read More
Our approach is absolutely rooted in classical marketing and there is no better way to understand the key principals then to spend an hour or so with this book. “The 22 Immutable Laws of Marketing” was first published in 1993 and should be on the bookshelf of anybody wishing to better understand the commercial world.…Read More
We just found an incredible film that we had to share. Here Simon Sinek describes the biological reasoning for leadership in a manner that is the antithesis of the usual corporate leadership programme message. He describes the five main chemicals in our physiology that drive our behaviour, explaining why cavemen first developed them and precisely…Read More
As usual, there was more great stuff in this one hour keynote speech than I could write down so here’s the whole clip. It’s a really worthwhile way of spending a lunch hour. If you want to learn more I can particularly recommend starting with the book Linchpin if you work for somebody else, and…Read More
Just because you don’t understand it, that doesn’t mean that it isn’t art. There are a few organisations that really excel at one thing. They can get so good at it that the rest of the world begins to assume that because they make it look effortless, it can’t be that difficult. Despite being very…Read More
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